MGT6121   Managing Festivals, Events and Creative Performances   (15 credits)

Description

This module explores the growth development, characteristics, issues and influences relevant to international art fairs, festivals, artistic performances and events and their impact on localities in terms of income generation, providing added value to tourist spaces, and their role in showcasing cultures and cultural products and places. It is primarily concerned with management of those art fairs, exhibitions and events that either showcase cultures or are located within the broad field of Creative and Cultural Industries, providing access to cultural products and cultural capital.

Reading List